The company wellness platform says it’s seeing elevated curiosity in habit-tracking apps, private wellness coaches and digital trainers
Gympass reached a staggering 2.6 million subscribers within the month of January, when many shoppers sometimes flip in the direction of wellness and health initiatives, and over 400 million cumulative worker check-ins throughout its accomplice community.
The company wellness platform additionally reviews that it grew its buyer base to over 15,000 in 2023, attracting main corporations with its assurances of partaking and inspiring workers to turn into extra energetic, thereby decreasing healthcare prices. The platform contains Amazon and Aflac as shoppers, amongst others.
“Gympass is reinventing company wellness by making it extra accessible and fascinating for workers,” mentioned Cesar Carvalho, CEO and co-founder of Gympass. “Our continued progress to greater than 400 million complete check-ins and a document variety of worker subscribers initially of 2024 highlights Gympass’ distinctive enchantment.”
The corporate had a stellar 2023, hitting a $2.4 billion valuation after an $85 million fundraising spherical that assisted its world progress. Gympass additionally signed on new companions Apple Health+, CorePower Yoga, Headspace, MyFitnessPal and Tembici to its company wellness community of over 50,000 companions, including recent choices for well being and wellness seekers. A brand new function, Private Wellness Coaches, additionally launched in 2023, providing members an professional strategy to customized plans that meet their distinctive objectives.
The platform launched a report reflecting on 2023’s developments, discovering that workers are placing their well being and well-being entrance and heart, no matter business. Behavior-tracking, particularly, is one rising curiosity of Gympass members, as proven by a 111% year-over-year improve in habit-tracking apps. Demand was additionally excessive for digital trainers and well-being coaches, as have been check-ins for pickleball.
However maybe most impactful was the discovering that 96% of workers are searching for employers who prioritize wellness, with 93% of worldwide workers reporting that well-being is simply as essential to them as wage.
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Carvalho added that when workers love the platform, they use it extra, benefiting themselves and their employers with “elevated productiveness, decrease turnover and decreased healthcare prices.”
Gympass additionally issued a report late final yr on “mismatched workers,” urging employers to discover the choice of location flexibility to assist their employees, particularly within the hotly contested debate over in-person vs. distant work.
Replace: A earlier model of this text acknowledged that Gympass reached 2.4 million subscribers
